meet jane scudder



I help people and groups become more effective.

01. Certified professional coach

I’m a Certified Professional Co-Active Coach (CPCC), with over 200+ hours of training on the Co-Active Model, one of the most highly used coaching frameworks across the world. I use these methods in all of my work whether it’s coaching, training, or consulting. 

02. a decade in corporate & startups

Prior to running The New Exec full time I worked at Fortune List companies, startups, and agencies. I understand both the nuances of matrix organizations and lean, scrappy teams.

I also taught at the university level for nearly 2 years.

03. social science  & science minded

I studied Anthropology and Sociology for 4 years. I use this background to tune into cultural cues and social nuances across workplaces and teams.

I self-study applied Neuroscience and positive psychology through Harvard edX courses online.

Proven Success

What people say about working with me

Nearly all of my clients say working with me is different. Whether it’s finding a new perspective, having a true light bulb moment, preparing for a tough conversation, or simply getting a dose of reality.

I pride myself on creating a safe and open space for people to explore what’s going on in their brains and help them make sense of it.




corporate partners recommending my work

coaching client

“I’ve worked with Jane for the past 6 months in figuring out how to proceed in my career. She’s very insightful, very supportive and encouraging. She worked with me on getting in touch with my ‘gut feelings’, and articulating to myself the things I find interesting, meaningful, and why. That’s helped me so much recently in pursuing a promotion and finding the right roles for me in my management consulting career.

It’s been wonderful working with Jane, and I look forward to working with her again soon!”

Katie A., 28, Seattle, WA

behind the new exec

My story

Jane Scudder

Founder & Coach

Hi I’m Jane. I’ve been coaching and a leading voice in the leadership and career development space for over a decade.

I’ve coached, trained, and partnered with hundreds of individuals from young leaders and founders to senior executives and managers to recent grads and politicians – and frankly everyone in between. 


What i do

My work drives actionable, sustainable, positive growth and change. I help people enhance leadership, build executive presence and emotional intelligence, improve communications, and drive overall effectiveness. I do this through 1:1 and team coaching as well as original training and workshop programs.


What led me to start the new exec

In 2017 I noticed a gap in the leadership development space. There are countless career counselors who offer suggestions to ambitious young professionals on what they “should” do,  business consultants who advise companies (somewhat awkwardly) on how young generations “tick,” as well as life coaches and executive coaches who are either too far into the personal development space or too ingrained in the “executive space” to really grasp the needs and nuances of the new leader.

There’s a lack of true understanding the experiences and support needs of young, rising leaders,

But also there’s the gap in offerings for established senior leaders. 

There’s so much nowadays focusing on Millennials but what about the established leaders who want to connect with their younger counterparts? 

Companies struggle here too. They work hard to top, emerging talent but often struggle to really connect with them, lack of meaningful management and growth paths for these young, top-performers, all resulting in high attrition rates and dollars lost.

I had a vision to solve this with true, human-centered coaching and instructional programs. I pivoted the focus of my work to support new and rising leaders as well as senior executives who interact with these populations.


Who i work with

I work with individuals on virtually any topic related to professional and personal development, and partner with industry leading organizations to create and deliver outcome-focused coaching and associate training programs. 

I’m told I bring a unique style of coaching with my focus on the whole person. My distinct energy, attitude, and charisma fuels conversations in a way that challenges clients all while creating a space openness. Clients tell me all the time I’m unlike any coach they’ve every met.

Prior to The New Exec I worked in marketing and brand management for a decade at Fortune List companies and startups. I launched major products and campaigns, led a cross-functional team in support of a $9 billion banking acquisition, and founded and led a global Culture organization.


candidate support

At the same time that I noticed the gap in the workplace, I began to notice the lack of support for candidates running for public office.

I help candidates running for office, and once elected, build confidence, improve their public speaking and presence, and more authentically connect with audiences. 

I supported a national congressional candidate who won a nomination from a major political party, a state level candidate who more than double her fundraising in less than 3 weeks due to increased confidence and improved message delivery, as well as multiple state-level candidates nationwide. 

Customized programs incorporate coaching and adult learning theory as well as unique elements such as poetry and other artistic expressions.



I am a Certified Professional Co-Active Coach (CPCC) and graduate of the Coaches Training Institute (CTI). CTI is the oldest in-person coach training program in the world and birthplace of the Co-Active Model, one of the most widely used coaching methods around the world, informed by positive psychology, human behavior, and neuroscience.

I will receive my Professional Certified Coach (PCC) credentials in April 2019 through the International Coach Federation (ICF), the global governing body of coaching. The PCC through the ICF is the second highest coaching credential in the world. 

I hold a BA in Anthropology and Sociology from the University of Virginia.


let’s chat

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